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List Brokerage

"I've found that many companies talk about their great customer service...unfortunately, they usually fall short. This has never been true of Edith Roman Associates."
Tammie Shoop, Database Marketing Director, New Pig Corporation

List selection made simple.
As an Edith Roman client you'll benefit from:
  • On-target list recommendations
  • Price negotiations
  • Timely delivery
  • Daily status reports
  • Marketing ideas
  • Highlights: Value Added List Brokerage
  • Research
  • Validation
  • Implementation

  • Lists are becoming increasingly complicated, challenging mailers with a confusing array of choices and segmentation capabilities. Edith Roman will cut through the complexity for you, and ensure that your mailings take advantage of the most effective lists and list segments available. As an Edith Roman client, you’ll work directly with an account executive committed to giving you his/her undivided attention. Your AE is your liaison to all of Edith Roman’s services, and will listen with an attentive ear to your requests, questions and concerns. Once your AE knows exactly what you’re trying to accomplish through your direct mail efforts, he or she will work closely with Edith Roman’s list recommendation experts to determine the best lists to sell your product or service.

    Direct marketing is only as successful as the lists you choose.
    You can create the most persuasive direct mail package in the world, but if you aren’t mailing to the right lists, your campaign will never get off the ground. Edith Roman will make sure that you get your offer into the hands of prospects genuinely interested in your product or service. From small businesses to Fortune 500 companies, we can connect your mailings with the right names in the right industries. We know which lists are working for offers similar to yours, their update schedules and growth history, and can make targeted recommendations for your campaign based on that knowledge.

    Your List Plan Handled Professionally
    Upon your approval of Edith Roman’s recommendations, your AE will place your order and manage the production process. This includes merge/purge, key coding, label, tape or electronic production of the final mailing lists, postal preparation to achieve lowest postage cost, and finally, delivery of the lists to the lettershop. Through daily status reports, we’ll keep you updated and informed every step of the way. If you require creative input or direction, our copywriters and art directors (all of them direct marketing experts) are always available to offer their services.

    Are you satisfied with the services your current list broker provides?
    Does your broker offer database marketing services to help save you money on your mailing costs?
    Does your broker provide you with list recommendations that produce to your expectations?
    Does your broker negotiate generous volume discounts?
    Does your broker negotiate net name arrangements?
    Does your broker give you the kind of customer service that you strive to provide your own customers?

    If you can’t answer "yes" to every question, it’s time you called 800-223-2194 to speak with one of our seasoned list brokers.